Paperless Coupons Offer Consumers a Digital Way to Save
Friday, October 10th, 2008From Retail Info Systems News
With the current down economy, coupon use is on the rise. In a recent survey, 67% of respondents said they are much more likely to use coupons during a recession. The survey, from ICOM Information & Communications, also states that 58% of consumers see their coupon use increasing if they could download a coupon from the Internet and have it automatically connected to an electronically swiped frequent shopper card. Of that 58%, 35% said they are much more likely to use a paperless coupon.Americans are searching for ways to save and eCoupons have made finding and redeeming grocery savings easier. A new paperless coupon program from Upromise brings together 21,000 grocery and drug retailers across the country to add a new way to help consumers set aside money for college.
Each month, new eCoupons will be available and can be used by clicking on participating products at www.Upromise.com/eCoupons. Each eCoupon is then automatically linked to a member’s registered grocery or drug store cards and can be redeemed for college savings in their Upromise account upon purchase of those products in-store. Key benefits of Upromise eCoupons include:
- Fully electronic with nothing to clip, print, file, remember or carry.
