Is this false advertising? Bait & switch?

[jenniferpy1]

I'm not happy with Winn-Dixie right now. The current ad says "Sara Lee Classic S & S bread, B1G1" this week. ONLY when I get there, the Sara Lee CLASSIC is what's B1G1 and the S&S is $2 each.

It's confusing because the photo shows S&S, but the bags in store are different and the Classic loaves do not say S&S on them at all.

Here's the link to the page:
Winn-Dixie Weekly Specials - moreinfo

The coupons I had are for S&S, NOT Classic, but the manager honored them anyway. Did anyone else have this problem? Did your stores bread packaging look different, too?

[shashabell]

That looks like a misprint to me.

[lovelyrita]

I'm going to agree with the misprint. I'm not sure what a company would gain by doign a bait and switch on a loaf of bread.

[thisisbliss1229]

Well...this also happens on their tuna 10/10!! In the ad it will read "chunk WHITE" and then when you get there it is the "chunk LIGHT" !!! They can't ALL be misprints.

If they are...Someone in the "proof-reading dept. should be fired!