Re: Do Not Double... WHY? Ok
I just got a response from General Mills. I will copy it here: Hello Mrs. A...: Thank you for contacting us regarding coupon doubling. We are sorry your coupons could not be doubled. Coupons are meant to be an additional incentive for our consumers to try some of our products they may not have used before, or to enjoy some of their old favorites at a savings. Ordinarily our coupons, which are regularly offered in newspapers, magazines, product packages, or mailed to your home, do not prevent doubling and only half carry expiration dates. "Not to be doubled" coupons are issued as a result of an agreement between General Mills and specific retailers. Sometimes this marketing strategy is used in specific geographic locations, and sometimes only in certain retail chains. Manufacturers cannot dictate pricing or coupon doubling policies to retailers. To do so would be in violation of anti-trust laws. Again, we are sorry this policy is offensive to you. We will share your letter with the individuals responsible for our promotional coupon offers. Thank you, Kimberly Customer Care Specialist
>Original Message From:
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>Originated by Consumer: I was wondering why General Mills puts "do not double" on their coupons? My grocery doubles manufacturers coupons up to $.99. Last month they stopped doubling any coupon that states "do not double." They told me they would get in trouble with manufacturer if they did. As far as I understand, the manufacturer pays the face value and $.08 and then if the store doubles they "pay" the doubled amount. Then it shouldn't affect General Mills if a coupon was doubled. |