BzzAgent Campaign: Word of Mouth Manual II In his new book, The Word of Mouth Manual: Volume II, CEO and founder of BzzAgent, Dave Balter sheds a whole lot of light on the medium he knows so well.
In fact, the book was developed as an embodiment of word of mouth itself. Everything from the cover art to the book design to the distribution was conceived as an illustration of how to get people talking!
How you can get your hands on The Word of Mouth Manual: Volume II is well worth talking about. There are 3 options: - The entire book is available free (yes, free) in PDF format from 20 "Big Thinkers" from around the web. Join the campaign to find out who they are.
- You can buy your very own shiny, rounded-corner, waterproof (ok, water-resistant) copy for $45 from Amazon. Why $45? Because there are only a few thousand available and each comes with original art from BzzAgent Artist-in-Residence, Seth B. Minkin.
- Bulk orders (10 or more) can be purchased at a discount from our friends at 800-CEOREAD (bulk ordered books just so happen to be water buoyant).
So, what are you waiting for? Get your own copy now!
I went ahead and signed up for this campaign, since they offer the eBook free. I've ready a couple chapters so far, and am actually enjoying it. WoM Manual is both informational and at times funny. With the new rules that say you can not lose rank unless you are inactive for X amount of time, I am not worried if I can't Bzz this book. But, it seems like the book will be Bzzing itself! |