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Old 04-28-2009, 06:19:10 PM   #291
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Default Re: We're not getting Red Plum inserts anymore!!??

This week's RP is about the worst I've ever seen. It's really pathetic. We need to keep this protest going!


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Old 04-28-2009, 06:41:36 PM   #292
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Default Re: We're not getting Red Plum inserts anymore!!??

Breaking News: Valassis Accused of Using Hidden Identities in Online War With News America Marketing | BNET Advertising Blog | BNET
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Old 04-29-2009, 07:38:38 AM   #293
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Default Re: We're not getting Red Plum inserts anymore!!??

Originally Posted by marrelam View Post
This week's RP is about the worst I've ever seen. It's really pathetic. We need to keep this protest going!

They appear to be a weak position versus NewsAmerica, so they are looking for a different way to compete. What did you think of the survey results to put more pressure on them?
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Old 04-29-2009, 11:57:12 AM   #294
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Default Re: We're not getting Red Plum inserts anymore!!??

Originally Posted by katytibbs View Post
They appear to be a weak position versus NewsAmerica, so they are looking for a different way to compete. What did you think of the survey results to put more pressure on them?
Survey was great! I gave all of the info to my fellow web friends from the BBTC site. We are using it in our fight!
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Old 05-03-2009, 12:12:16 PM   #295
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Default Re: We're not getting Red Plum inserts anymore!!??

Originally Posted by marrelam View Post
Survey was great! I gave all of the info to my fellow web friends from the BBTC site. We are using it in our fight!
I was hoping that you could use it to get different media coverage to put pressure on Vlassis in a separate way. Survey results if presented properly will be picked up by the media because they have some facts. Any luck with that?

Disproving Vlassis's claim (below) that they will reach more consumers with the survey results could be powerful.

Quote from Vlassis: "And so, we are hearing some consumer grumbling, although again, at the end of the day there is going to be nearly a doubling of the number of consumers receiving the values. So, we think it’s the right thing to do."

Survey results

People don't use coupons they get in their mail (only 70% use mail coupons versus 100% use SS coupons)

Two thirds of of couponers who use the internet don't use Internet coupons because they have been discouraged by having them refused, most notably at Walmart

Let me know if I can help get media attention
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Old 05-03-2009, 02:26:59 PM   #296
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Default Re: We're not getting Red Plum inserts anymore!!??

Any media attention you are able to get, please do so! We're having no luck but some other interesting developments have surfaces which I am unable to discuss right now. Trust me, we're still fighting!
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